The animation is a promotional video for the series of Smurfs-themed live games called Great Escape. The animation style simulates the paper-cut technique, creating a new look that doesn’t mimic the original cartoon while taking inspiration from it.

The video revolves around a new element interacting with already existing characters from the Smufs world. The challenge was finding visual solutions to recall the essence familiar characters and settings of the cartoon while using a completely different illustration and animation style.