Laura Faraci Graphics

Standing Tall Ad

The Standing Tall social media ad aims at promoting a service that connects potential hosts to homeless people starting a job and looking for a room to stay.

The heart of the ad is the connection that can form between the host and the guest. The animation depicts the host’s life before meeting the guest as lonelier and darker, while colors get lighter and brighter once a new person enters their life.

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Project details

Illustrations and animations

Laura Faraci

Sound design

Federico Regalia

Client

Standing Tall, HelpFilm

Project location

London, UK

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